At it’s most basic, the utilisation of search engine optimisation is to utilise the keywords essential to your business and make them appear higher on a search engines results. But lets be honest its all about how high on Google you are. You no longer search the internet, you Google it, raising the question of how […]Read more "I’ll Just Bing It."
Marketing as a career field has evolved rapidly in the last decade in conjunction with the rapid evolution of digital technology and utilisation of data collection technology. Job titles such as social media experts and web app developers would have resulted in some quizzical looks in the 90’s but are now wide spread and valuable […]Read more "The future is automatic"