Virtually Advertising

Virtual Reality has been a staple of the Sci-Fi genre since before the 1950’s, authors exploring the potential of a holographic fictional experience as early as 1935. A fair bit has changed since the days of the Great Depression, especially technology. One specific technology we’ve seen gain some traction as of late is the gaming […]

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Death of QR

One challenge that physical advertising mediums have is their inability to draw consumers to the online medium, but the modern consumer has a constant connection to the internet through an array of devices such as¬†smartphones and cellular enabled tablets that can re-direct consumers from the real to the digital.¬†First utilised in Japanese automotive¬†manufacturing QR (quick […]

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